Media Relations

At Coldwater Communications, we are passionate about not only helping our clients tell their stories, but sharing those stories with the world. 

We are experts in developing customized, effective strategic earned media relations campaigns for a diverse cohort of clients across Canada and abroad. Whether you are looking to increase brand awareness, enhance the reputation of your business, or sustain a strong connection with your audience, we have the knowledge, experience, and dedication to get you the media coverage that you need. 

In today’s ever-changing media landscape, it is not sufficient to rely solely on generic media outreach. To ensure your story gets heard and makes a real impact on your audience, it’s imperative to find the right home for it—and to know where to look. That’s where we come in. We develop relationships with journalists and a wide variety of news outlets and publications across the country, in turn providing them with customized news stories that are timely, relevant, and newsworthy in order to stand out from the crowd and obtain maximum publicity and coverage.

Earned Media

Earned media strategy, execution and evaluation is our core approach. Through our solid relationships with media, and our arts and entertainment industry knowledge, we build customized earned media relations strategies that maximize media attention and publicity for your business, project or event. 

Past Work

Ducks Unlimited Canada: Project Dragonfly

Courage to Come Back Awards

Battered Women’s Support Services

Big Mountain Foods

Marwick UK Expansion

The Antique Warehouse

Our Expertise

Curated media list development
Targeted media pitching
Media briefing and interview coordination

Interested in working with us?