1
We meet with you to learn about you, your organization, business, or project and your publicity needs.
2
Driven by research, we curate a best-in-class media strategy for your campaign objectives. We collaborate with you to find the most effective ways to tell your story.
3
Leveraging on our media relationships, we develop a targeted media list tailored to your organization and industry. We execute our outreach strategy.
4
We coordinate interviews for you and conduct daily media scans and keep you updated on coverage received.
5
We analyze our campaign efforts and provide an evaluation report at the end of the project.
You get to work closely with the team from the beginning to the end of your media campaign. Our relationship-first approach means we are always available to address your needs.
The media landscape in Canada and the U.S. is ever-changing. Our experience with and in media has equipped us with inside knowledge of how the media works. We specialize in obtaining earned coverage by leveraging our media relationships and experience.
At the heart of any good campaign is a story well-told. Our team is made of creative writers with vast experience writing about topics such as business, travel, higher education, policy, fashion, and the arts. We work with you to craft a compelling message that engages your audience.